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CRM and improving order fulfillment...


As I’ve touched on in previous posts, the art of getting value out of CRM is to embed key business processes within the technology. While a lot of attention gets paid to sales and marketing processes, ‘downstream’ areas, such as order fulfilment,...
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The New Rules of VIRAL Marketing


We are big fans of Mr. Scott and his eBook, The New Rules of Viral Marketing, which gives tips on how to spread your ideas for free using word-of-mouse. Or in other words, “one person sends it to another, then that person sends it to yet another,...
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Questions not answers make great employee performa


Questions and not the answers you provide create the most powerful employee performance reviews.Think about learning to drive a car - someone could tell you what to do until they were blue in the face, but it wasn't until you physically sat in the...
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The 2009 Spelman College CS Olympiad


We've just sponsored the Seventh Annual Spelman College Computer Science Olympiad for the third consecutive year — something we were proud to do as part of our commitment to supporting computer science education and encouraging talented students...
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What’s a Design Strategy look like?


Designers often talk about the results of their work, and even about the design process, but what we don’t often talk about is the careful framing of a project that allowed us to do the great work in the first place. When working with organizations...
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A grateful season


The holidays are a time for giving, and Googlers across the globe have found some creative ways to give back to their communities this season. From raising money and crafting greeting cards to building gingerbread houses and giving blood, Googlers...
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